I'm Alex, a UX Designer, Researcher and Digital Producer.

I help progressive organisations understand their users to inform strategy and design.

Past Projects

Lyka
UX Research and Design

Lyka Homepage Revamp

Redesigning the homepage of a leading dog wellness subscription service in a 12-week design sprint

View project
3 iPhone 13 pro mocks with different pages of the Lyka website featured on each iPjhone
Browse portfolio

Political Inbox

Political Inbox is a collection of articles examining campaign emails from the 2022 Australian federal election. I created these email reviews to demonstrate best practices in UX writing and emails, which are often overlooked in political campaigning.

Campaign emails are not media releases
April 10, 2022
United Australia Party

Campaign emails are not media releases

The Libs keep it short and sweet
April 16, 2022
The Australian Liberal Party

The Libs keep it short and sweet

Interested in working together? Get in touch today.